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The spirit of nobility moves UCUians to cooperate with other members of the university in realizing a common goal. With humility, they accept that each member of the UCU community will work together, each one bringing his or her own capabilities to actualize the university’s vision. Noble UCUians seek and pursue to achieve unity in any area or situation, understanding that “two is better than one,” and that the best outcomes almost always happen in the spirit of cooperation.


True UCUians imbued with the spirit of nobility live their lives guided by the ideals of honesty and authenticity. Their words and actions consistently reveal their commitment to decency and honor. They pursue the path of truth even if this were the less popular choice.


Passion for excellence drives noble persons to shine in their chosen craft. They do not settle for mediocrity, and capacitate themselves with the requisite know-how and skills to establish their expertise and credibility in their discipline. They continue the pioneering character of Dr. Pedro Orata by spearheading innovations while building on traditions of excellence.


Noble UCUians are selfless stewards of goodness and compassion to their fellow human beings, to the school, to the community, and to those in need—prioritizing the cause of others before theirs, willing to accept, do, and get the job done without expecting recompense. Going beyond self-actualization, they aim to reach their full potential to best serve noble causes beyond the self.



The ability to know your strengths is to recognize your weaknesses. Acknowledging limitations is one of the keys to activate one’s greatest potentials. But one’s potential could only materialize when one allows it to, incorporated with continuous effort. Urdaneta City University trusts that activating the potentials of its student body and workforce is one of the factors of a thriving academic community.

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University News

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UCU News Update


Brings you the latest events and updates from Urdaneta City UniversityRead more...

Nov 23, 2023, 3:17 PM
Nov 23, 2023, 3:03 PM
Nov 17, 2023, 4:38 PM
AUG 31

Kulturang Filipino at mga katutubong wika, binigyang pagtangi; iba’t-ibang patimpalak idinaos

 “Filipino at mga Katutubong Wika: Wika ng Kapayapaan, Seguridad, at Ingklusibong Pagpapatupad ng Katarungang Panlipunan,”

AUG 25

UCU welcomes freshmen, marks end of first week in jams and games

In a vibrant and exhilarating celebration, the freshmen of Urdaneta City University this academic year 2023-2024 engaged in “First Week High Under the Sky!”


UCU celebrates 71st graduation, hails six Latin honorees

“SEGDEN: Threading through Horizons with Ignited Infinite Potentials” held on August 15-17, 2023 at the Urdaneta City Cultural and Sports Complex

AUG 14

Recognition rites bestow awards to batch 2023 UCUian graduates

Bestowed recognitions upon chosen students of the graduating class of batch 2023 during the “Aldaw ti Panagyaman ken Pammadayaw”


UCU embraces diversity with Pride month celebration

Kicking off the festivities, the Pride March drew participants waving their rainbow flags, parading through the university grounds, and spreading messages of love, equality, and acceptance.

Extension Services

The Urdaneta City University, through the Center for Community Development and Extension Services, stays true to its commitment to providing quality education and responsive community extension by utilizing the expertise of its faculty in providing sustainable community service.

The University is accredited based on its excellence in teaching and research functions and its service to the community.

The Urdaneta City University Center for Community Development & Extension Services (CCDES) is a civic-oriented office of alumni, students, faculty members, and non–teaching personnel of the institution’s colleges, departments, offices, and service units. The vision, mission, and philosophy are enumerated as follows:

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Bayanihan spirit manifested in Project Badang
PTO beneficiaries monitored their livelihood projects and piggy bank savings

Enhancing Perspectives in Research Culture among the Professional Teachers

Licensed Professional Teachers
Feb 10-12, 2022

Enhancing Perspectives in Research Culture among the Professional Teachers

Licensed Professional Teachers
Dec 20-22, 2021

Enhancing Perspectives in Cultivating Research Culture among the Research Educators in the University

Research Coordinators per College
Dec 20-22, 2021
Training Services

The Center for Training and Professional Development (CTPD) was established to institutionalize a university-wide continuing training and development program for its academic and non-academic personnel, students and other stakeholders (Urdaneta City University [UCU] Charter, 2021; University Code, 2021).

Its added mission is “to keep the same people abreast with the continuing changes and challenges in the industry of learning.”

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Your BRIGHT future starts here

Performs. Leads. Transcends. Teamwork.
A University that performs, leads, and transcends, Urdaneta City University in its 54 years of legacy and expertise, is the ultimate academic choice for quality education that advocates global competence and prioritizes the honing of one’s character toward valuable success.

Founded by Dr. Pedro T. Orata in 1966, Urdaneta City University is unchanging in its mission to bring quality education for all Filipinos in various walks of life, with the aim to produce students bearing a noble spirit, anchored in the four core values of the University: Integrity, Competence, Teamwork, and Transcendence.

Experience learning that will give you a bright future, and be a UCUian! Here, we are one with you.

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